Specialization in Interior Design!

a workbook excerpt with exercises + 3 specialization ideas

This version is a fragment of the PRO training workbook — a selection of exercises, tools, and guiding questions designed to help you define your specialization and build a clear direction for your design brand.

Inside, you’ll find a set of tasks that will help you, step by step, to:

• clarify who you truly want to work with,

• discover what types of interiors you genuinely want to create,

• and learn how to stand out from other designers.

You can print this workbook and complete it as many times as you need — returning to it whenever you refine or reorganize your strategy.

The full version of the workbook is a comprehensive, transformative tool that explains the foundations of a well-planned strategy and all the elements that support implementing specialization in your design business. It includes in-depth exercises and tasks that make it easy to turn theory into actionable steps tailored to your brand.

The full version is available as a standalone tool for building your expert designer brand!